Tag Archives: Audience

Day Four, Blogging 101: Identify your Audience, Exploring New Elements

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This particular assignment encouraged me to examine the audience, demographic and the readers who may visit the blog. This is a very interesting exercise that involves writing for an intended audience or reader in mind, although I dedicated two days to brainstorming in order to determine, who is reading Black Calavera?

While I don’t have a particular person in mind, I hope to share the research I’ve undertaken over the past few years with the outside world. Now that I’ve switched to my focused state of mind, I would imagine the ideal reader as a skull enthusiast or an artist with a strong interest for skulls.

The second component involves introducing a new element to the blog and I wondered whether there is something new I can possibly explore that is different to what I’m familiar or comfortable with. I was intrigued to explore illustration or drawing that is something that I haven’t practised for about a year now. For two whole days, I sat beneath the heater with a pencil and an old sketch book that was recently discovered in the bottom of a cardboard box; this basically summaries the length of time I haven’t practised my sketching.

With two to three attempts, a sugar skull illustration was finally created! I can be rather picky, although the objective of the exercise involved experimenting with a different medium and the test determined that I can push beyond my comfort zone.  With additional practise and persistence, the sugar skull illustrations will improve over time. This is the starting point anyway and the sketchbook will hopefully provide new ideas for upcoming projects.

Why Sugar Skulls?

The designs are incredibly inspiring and there is a fascinating cultural association with the Mexican Day of the Dead Festival that is unbelievably admirable and highly creative. For those who are unfamiliar with the Day of the Dead, this vibrant celebration welcomes the spirits from deceased friends and relatives through decorative altars, sugar skulls and other creative events, as referenced by Regina.M.Marchi.1

The sugar skulls are highly colourful, although I’m intrigued to explore the decorative designs in black and white. Another fascinating subject, is the interpretation of death and how would one describe this ambiguous subject? This is something I’ve questioned over and over again, although death is one of those mysterious occurrences that is a natural process of life, although the thought is relatively daunting at times.

I’ve actually awakened from a good night’s rest and realised that I perceive the world through my own point of view and one day that’ll eventually disappear, when death approaches. This is actually difficult to explain, although I experienced a sudden wave of anxiety when I realised that there is an ending, there are some things in life that are unavoidable and death is one of them.

So where do we go from here? Good question, well I would love to explore how others interpret death, perhaps this’ll transform into an exciting new project, you’ll have to wait and see.

Reference

1.Regina.M.Marchi, Day of the Dead USA, The Migration and Transformation of a Cultural Phenomenon (USA:Rutgers University Press) p.26